Reality superstar Kim Kardashian has been pelted with flour at her own perfume launch.

An unidentified woman threw the substance at her at the launch of True Refection at The London Hotel in West Hollywood before being arrested.

TMZ, the people with an eye on every celebrity doing had the scoop on the action and later confirmed yes, it was flour and that Kim did indeed remove her jacket and brushed it off her hair and clothes.

Talking to E! Online, the digital incarnation of the channel which happens to host her show, she revealed, ‘That probably is the craziest, unexpected, weird thing that ever happened to me.

’Like I said to my makeup artist, I wanted more powder and that's a whole lot of translucent powder right there.'

But how are you feeling about teeny tiny US socialite, television personality, model, actress and businesswoman Kim Kardashian these days?

OK, how are you feeling about teeny tiny US socialite, television personality, model, actress and businesswoman Kim Kardashian apart from the fact that she is HOT, these days?

Yeah. Us too. We’re worried we know too much about her every move, her sisters’ every move, her (no doubt ‘evil’ but power behind the throne) mom’s every move and now we fear we’ll know more about somebody-who-once-threw-flour at her’s every move too.

Copyright : Comedy Central UK