There’s nothing more inspirational in the 21st Century than South Park. Novels, artwork, civil wars - that show has inspired a tonne.
Well, now to add to the list is a farting competition, because why not? The world is about to be nuked, why not throw a lil' farting competition to promote a video game?
With some extremely committed promo, Ubisoft has created a fake “I am the Fart” competition, parodying shows like The Voice and The X Factor… but for farts.
But here’s the rub - there’s an actual competition where you can submit a farting video for a chance to be the ACTUAL sample on the South Park game, "Fractured But Whole". If you think you have, er, what it takes, you can sign up here.
In another promo video, Kanye West was featured as an actual gay fish.
The game, entitled “South Park: The Fractured But Whole”, is set to be released October 17, and is available on PlayStation 4, Xbox One and PC.